The Wedding Journal Show – Ireland’s number one consumer wedding show
Established over 15 years ago, The Wedding Journal Show has just celebrated its most successful year to date with the 2012 shows in Belfast and Dublin earlier this year attracting more visitors and exhibitors than ever before.
Each year The Wedding Journal Show attracts 40,000 visitors and over 1,000 exhibitors to four annual shows in Belfast and Dublin, ensuring its position as the country’s number one wedding event.
Bringing together over 300 exhibitors under one roof in Dublin and Belfast, The Wedding Journal Show is Ireland’s largest wedding showcase. Visitors get to immerse themselves in a world of wedding dresses, shoes, jewellery and accessories. Meet photographers, jewellers, entertainers, florists, room designers and more…all of which are there to turn their wedding dreams into a reality.
More exhibitors than anyone else
The largest wedding event in Ireland, no other show brings together so many leading names in the wedding industry – over 300 covering all aspects of wedding planning in Dublin and Belfast.
2012 exhibitors included leading department stores such as Arnotts, House of Fraser and Debenhams; chic bridal boutiques like Ciara Bridal, Tamen Michael and Berketex Bride; leading wedding venues like Solis Lough Eske, Lyrath Estate, Galgorm Manor and Ballymagarvey Village and many more…
Sensational Style Stage
Our Style Stage is an exciting interactive zone that appears in both Dublin and Belfast, featuring live make-overs and workshops several times throughout the day. In 2012 the Style Stage in Dublin was proudly sponsored by the Irish Independent and hosted by Ireland AM’s Sinead Desmond, In Belfast the stage was sponsored by the Belfast Telegraph and hosted by UTV’s Pamela Ballantine.
International Catwalk Show
A talking point of every Wedding Journal Show, the huge catwalk takes centre stage in the exhibition hall. Featuring the latest wedding dresses from international designers and Ireland’s leading bridal boutiques, with international models and top choreography, this is the best produced catwalk in the country.
The Wedding Journal Show and YOU
These shows are the perfect platform to help you create a strong foundation from which to improve and develop your business with exclusive access to thousands of potential new clients.
Facilitated by extensive marketing programmes in the press, on TV, radio and online, as well as 48 sheet posters and a interactive web site Weddingjournalshow.com maximises the value for its suppliers and consumers under one roof for three days in Belfast and Dublin, creating business opportunities of a lifetime.
The Wedding Journal Show is promoted extensively with the help of our fantastic media partners, creating maximum awareness of the show.
IRELAND AM – TV3
We are delighted to announce that The Wedding Journal Show has teamed up once again with TV3′s Ireland AM as broadcast media sponsors. Coverage of the shows will be featured heavily across Ireland AM’s programming. The extensive airtime will include show highlights, interviews and exciting competitions and will help to create maximum awareness of the show as the biggest commercial wedding exhibition in the country.
The Wedding Journal show has a successful relationship with 98FM, promoting innovative competitions and show promotions on the ever-popular Dublin radio station. This winter’s ‘Diamond in the rough’ promotion was a huge hit and created a significant buzz in the weeks leading up to the Citywest show in January.
The Dublin Wedding Journal Show proudly features The Irish Independent Style stage; a separate fashion and beauty stage which is presented by Ireland AM’s Sinead Desmond and features makeovers, fashion demonstrations, beauty master classes and more. The Irish Independent covers all the latest news about the show in the run up to the event.
The Belfast Wedding Journal Shows are proudly sponsored by COOL FM, who get everyone talking about the shows through exciting interactive promotions on their key, peak time shows.
The Belfast Telegraph
The Belfast Telegraph’s massive readership means that news of The Wedding Journal Show in Belfast is widely publicised with a mix of featured news and exciting competitions. The Belfast Telegraph Style Stage is presented by popular UTV host Pamela Ballantine and is always a big hit with show goers.
How we promote the shows
The Wedding Journal brand has an extremely strong base through the award-winning Wedding Journal Magazine.
- TV, radio and press advertising including UTV, TV3, Irish Independent, Belfast Telegraph, 98 FM, Cool FM
- 48 sheet advertising is used in the north
- A heavy weight PR programme is rolled out across local media
- Extensive consumer competitions are championed on radio and TV
- The Wedding Journal Shows are promoted in every issue of the magazine with advertising and exclusive editorial previews of forthcoming events
- The shows are heavily marketed through weddingjournalonline.com supported by competitions and special online ticket offers
- Regular e-newsletters are sent to our extensive consumer and trade databases promoting the events
- Facebook and Twitter are used to promote tickets, show offers and competitions
- The shows also benefit from marketing through our exhibitors